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Axess → Juzdan

Transformation project of Axess Mobile

January 2021 – March 2022

UX Designer

Mobile (iOS & Android)

8 months

Axess → Juzdan — Transformation Project

Project Overview

Axess Mobile

  • Monitoring Card
  • Transaction and Campaign Management

Juzdan

  • Digital Wallet and Loyalty

What Juzdan offers?

Juzdan app mockup

An innovative and smart digital wallet experience that will keep up with users every moment of their daily life.

It provides;

  • 💳Easy access to all kind of cards (credit, debit, loyalty, transportations etc.)
  • 🎁Get rewarded as you pay with your saved card.
  • 🏷️A new era where campaigns and marketplace speak in harmony. Tailor made features specific to user's interest.

User journey mapping

Two distinct user archetypes were identified — the Campaign Hunter, motivated by rewards and offers, and the Wallet Geek, focused on managing all financial tools in one place. Mapping both journeys helped prioritise the right features at the right moments.

Juzdan user journey map — Campaign Hunter and Wallet Geek

Key screens & flows

Juzdan key screens

Akbank Mobile

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