Journo
Plan once. Travel easy.
Year
2026
Role
Product Designer
Platform
Mobile (iOS)
Type
Personal Concept
Goal
Design a simple, controlled and trust-building travel planning experience — where every decision is taken one step at a time and users always feel in charge of their journey.
Focus areas
Problem
Planning a trip means juggling too many apps, too many decisions — all at the same time.
Fragmented booking
Flights and hotels are booked separately through different channels — with no single place to see the full picture.
Too many decisions at once
Users are forced to compare options across price, dates, cancellation and availability simultaneously.
Constant app-switching
The back-and-forth between flight apps, hotel sites and notes creates friction and leads to abandoned bookings.
Target User
Meet Aylin — organised, busy, and tired of scattered tabs.
“I don't want to deal with them separately — knowing I can book flight and hotel together gives me confidence and speed.”
Behaviours
- ✈️Travels 3–4 times a year
- ⚡Wants to complete the process fast
- 🔒Values cancellation terms and trust signals
- 📋Prefers to manage everything from one place
User Needs → Product Impact
- All bookings in one app
Speed & Conversion - Decisions step by step
Reduce cognitive load - No surprises at checkout
Trust-building flow
Foundation
Design system & typography
#FFD633
On Surface
#041337
Base
#DCE6FD
On Container
#EBEFFA
On Container Variant
Typeface
Manrope
Design
One app. Every step
of your trip.
Homepage — Where to begin?
The homepage guides users to the right starting point. The Flight + Hotel package is surfaced as the recommended option — making the best choice the most obvious one.
Package Selection — Control, not overwhelm
Users can choose to start with flights or hotels — adapting to different planning habits. Each package tier is clearly laid out so the decision feels natural, not technical.
Hotel Selection — One decision at a time
Each screen focuses on a single choice. Hotels, rooms and amenities are clearly compared — with price and cancellation policy visible upfront.
Payment & Success — No surprises
Before paying, users see a complete summary of their trip. The flow closes with a confident, clear success state — everything in one place.
What this work shows
Complex multi-service booking can feel calm, controlled and effortless.
- Flight + hotel treated as one seamless package
- Decision load reduced step by step
- Users feel in control throughout the journey
- Experience closes with clarity and confidence
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